ODO!

Odo!

“Typical expression, surprised...”

1. Naming

2. Identity

3. Business cards
   

4. Envelope
   

5. Bag
   

6. Packaging

Odo, is a family business from the small village of ‘La Frontera’, situated i ‘La Serranía’ de Cuenca (Castilla-La Mancha, Spain).

They are engaged in the production of Morteruelo, a typical dish of the province.
This project is about how such a little-known product can become known through its image by means of naming, corporate identity and packaging. Throught a modern image, respecting the tradition of Cuenca and its landscape.